Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012

Description

  • Own the full lifecycle of client email and SMS platform migrations from discovery through go-live and post-migration QA.
  • Lead client kickoffs, manage migration timelines, track milestones, and coordinate communication across concurrent projects.
  • Audit legacy ESPs, contact databases, and connected tech stacks to document flows, segments, suppression lists, schemas, and integrations.
  • Offboard source platforms by exporting contacts and historical performance data, documenting legacy logic, and coordinating safe deactivation sequencing.
  • Set up Klaviyo account structure, user permissions, API keys, identifiers, tracking, and governance settings.
  • Configure email infrastructure including DNS records, domain authentication, DKIM, SPF, DMARC, tracking domains, and IP configuration.
  • Design identity resolution and profile merging rules to ensure accurate data backfills and unified customer records.
  • Manage integrations and API connections across eCommerce platforms, CRMs, consent tools, and third-party systems.
  • Migrate subscriber data, schemas, opt-in status, and suppression lists while preserving compliance requirements.
  • Plan and execute IP warming, deliverability monitoring, flow logic translation, QA testing, and cutover/go-live coordination.

Requirements

  • 3–6+ years of hands-on experience in lifecycle and CRM marketing technology, ESP migrations, or martech implementation.
  • Advanced spoken and written English proficiency is required.
  • Experience with at least two ESPs such as Klaviyo, Salesforce Marketing Cloud, HubSpot, Iterable, Braze, Mailchimp, Attentive, or similar.
  • Hands-on experience configuring DNS records and email authentication protocols.
  • Experience with sending domain setup, subdomain delegation, and tracking link configuration.
  • Proven ability to manage API integrations, webhook configurations, and custom event setups.
  • Experience with subscriber data migrations, schema mapping, backfill logic, and suppression management.
  • Strong knowledge of IP warming, including warming schedules, list segmentation, and reputation monitoring.
  • Experience in an agency or client services environment managing multiple concurrent client projects.
  • Experience auditing and extracting data from legacy ESPs such as Mailchimp, SFMC, HubSpot, ActiveCampaign, Drip, Iterable, or Braze.
  • Experience defining identity resolution strategy and handling duplicate profile logic during migrations.
  • Ability to translate legacy flow and journey logic into Klaviyo automation architecture.
  • Experience building structured checklists for integration validation and testing.
  • Ability to own cutover planning, including legacy platform deactivation and go-live sequencing.
  • Proficiency with DNS management tools such as Cloudflare, Route53, GoDaddy DNS, or Google Domains.
  • Familiarity with REST APIs, JSON payloads, and webhook event structures.
  • Working knowledge of eCommerce platforms such as Shopify, BigCommerce, Magento, and WooCommerce.
  • Familiarity with consent management platforms such as OneTrust or Cookiebot.
  • Experience using deliverability tools such as MXToolbox, GlockApps, 250ok, or Validity/Everest.
  • Comfort with spreadsheet-based scoping, project tracking, and client documentation.

Benefits

  • Independent contractor position.
  • Opportunity to work on complex, end-to-end client migrations for leading and emerging brands.
  • Work with a people-first company that values diversity, inclusion, and varied backgrounds.
  • Access to a tech-enabled growth firm with proprietary technology and data intelligence capabilities.

Interested in this position?

Apply directly on the company website

Apply Now

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