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GRWM Creator & Content Lead

6 days, 16 hours ago
Mexico, Argentina, Brazil, Chile, Nicaragua
Contract
Senior
Content Strategist
Marketing and Growth
E-commerce Instagram API TikTok
Apply Now
Terrific

Terrific

Terrific Live offers a data-driven live shopping platform that helps brands boost sales, optimize customer experience, increase brand loyalty, and drive conversions. They assist brands and influencers in creating new sales channels, boosting profits, a...

Internet Software & Services
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Description

  • Source and recruit creators and influencers across LATAM.
  • Build and maintain a strong GRWM creator community.
  • Own the social content strategy for GRWM.
  • Develop creator briefs, concepts, hooks, scripts, and storytelling frameworks.
  • Create repeatable GRWM formats, creative playbooks, and content ideas.
  • Plan editorial calendars and manage content scheduling.
  • Run creator campaigns from concept through execution.
  • Identify emerging creators, trends, products, and formats early.
  • Turn successful content into repeatable best practices.
  • Partner with product and commercial teams to incorporate creator insights into the GRWM experience.
  • Develop signature campaigns and creator moments that showcase the product.

Requirements

  • Fluent in Spanish and English.
  • Deep experience in at least one of Terrific’s three commercial pillars: eCommerce, Marketing, or Media.
  • Enough fluency across the other two commercial pillars to contribute credibly from day one.
  • Strong knowledge of creator culture across TikTok, Instagram, YouTube, and the LATAM creator ecosystem.
  • Ability to find creators, build relationships, and brief them effectively without hurting their content quality.
  • Comfort with writing hooks, reviewing videos, managing calendars, and analyzing performance.
  • Creative, organized, fast, resourceful, culturally plugged-in, and AI-native.
  • Preference for candidates who want to build systems from scratch rather than maintain existing ones.

Interested in this position?

Apply directly on the company website

Apply Now

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