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Local Digital Marketer - China (Contractor)

2 hours, 27 minutes ago
China
Contract
Mid Level
Digital Marketing Specialist
Marketing and Growth
Digital Marketing Email Marketing
Apply Now
Logical Media Group

Logical Media Group

Logical Media Group is a Chicago-based digital marketing agency offering SEO, PPC, social media, Amazon advertising, and web design services with a focus on driving qualified website traffic through diverse digital channels.

Professional Services
11-50
Founded 2006
View All Jobs 6

Description

  • Execute local digital marketing campaigns according to regional strategy, objectives, audiences, budgets, and timelines.
  • Adapt campaigns for Chinese customer behavior, language, culture, market trends, and channel dynamics.
  • Operate and optimize the WeChat Official Account and related WeChat activities.
  • Manage paid digital campaigns, audience targeting, and geo-targeting across China’s platform ecosystem.
  • Conduct Chinese keyword research and support Baidu and Bing SEO, including indexing, on-page optimization, internal linking, and rank tracking.
  • Develop and localize Simplified Chinese content for advertisements, WeChat articles, landing pages, emails, and short videos.
  • Localize white papers, case studies, technical resources, and conference materials while preserving brand intent.
  • Coordinate campaign and content production with internal teams, agencies, designers, and external partners.
  • Monitor campaign metrics, conduct A/B tests, and optimize creatives, messaging, audiences, channels, and landing pages.
  • Report campaign performance, provide market and competitor insights, and recommend improvements to the Marketing Lead.

Requirements

  • Native or professional-level Mandarin Chinese and strong professional English.
  • Current residence in Mainland China.
  • Hands-on experience with WeChat marketing, Baidu SEO, and Chinese keyword strategy.
  • Experience localizing marketing content rather than translating literally.
  • Ability to analyze impressions, CTR, CPC, CPL, conversion rate, lead volume, ROI, and ROAS.
  • Experience with paid digital media, audience targeting, geo-targeting, and campaign optimization.
  • Preferred experience in electronics, manufacturing, engineering, technology, or another technical B2B sector.
  • Availability to work at least 20–30 hours per week, with hours scaling based on projects and campaign needs.

Interested in this position?

Apply directly on the company website

Apply Now

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