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Paleo Valley LLC - Meta Media Buyer

1 day, 1 hour ago
Bosnia and Herzegovina, Bulgaria, Montenegro, North Macedonia, Romania, Serbia
Contract
Mid Level
Paid Media Specialist
Data Science and Analytics
Facebook Ads Mixpanel
Apply Now
Jobrack

Jobrack

JobRack is the first specialized remote worker job board and done-for-you service connecting businesses with high-quality Eastern European developers, project managers, virtual assistants, and other remote workers. The platform facilitates the hiring p...

Professional Services
11-50
Founded 2016
View All Jobs 4

Description

  • Own Meta campaign strategy, account structure, budget allocation, optimization, and scaling.
  • Drive profitable subscriber acquisition using nCAC, ROAS, MER, CPA, LTV, retention, and payback metrics.
  • Design and execute testing roadmaps across creative, offers, landing pages, campaign structures, and bidding strategies.
  • Develop platform creative strategy based on performance insights and emerging opportunities.
  • Brief and guide creative strategists and editors through concept development, iteration, and testing.
  • Translate performance data into actionable creative direction, messaging, and audience insights.
  • Monitor account performance daily, investigate root causes, and communicate risks and recommendations.
  • Stay current on Meta platform changes, attribution practices, measurement updates, and direct-response trends.
  • Maintain truthful, compliant advertising that protects customer trust and account health.

Requirements

  • 3+ years of hands-on Meta buying experience for DTC e-commerce or direct-response brands.
  • Personally managed approximately $300,000+ per month in Meta advertising spend.
  • Demonstrated success scaling profitable campaigns and acquiring customers sustainably.
  • Strong understanding of CAC, LTV, retention, churn, payback, ROAS, MER, and CPA.
  • Experience owning Meta accounts end-to-end from strategy through execution and optimization.
  • Hands-on experience with analytics or attribution tools such as GA4, Haus, Mixpanel, Northbeam, or Triple Whale.
  • Strong analytical problem-solving skills and understanding of business growth metrics.
  • Experience optimizing for customer quality and long-term profitability; subscription experience preferred.
  • Strong direct-response creative judgment and ability to provide actionable creative feedback.
  • Experience collaborating with creative teams on briefing, iteration, and testing.
  • Preferred: experience with subscription, food, health, wellness, supplement, or high-growth e-commerce brands.
  • Preferred: familiarity with AI-assisted optimization, creative testing frameworks, and direct-response marketing.

Benefits

  • $4,000–$4,500 USD per month, paid monthly in arrears.
  • Fully remote, long-term independent contractor engagement.
  • 40 hours per week with 11 a.m.–3 p.m. Mountain Time collaboration hours.
  • Flexible schedule outside required collaboration hours.
  • Autonomy over work organization and execution.
  • Eastern Europe preferred, with nearby time zones considered.
  • Contractor arrangement does not include employee benefits, paid time off, insurance, retirement plans, or holiday pay.

Interested in this position?

Apply directly on the company website

Apply Now

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