Apple Search Ads Manager (Freelance) | Inspirio

2 hours, 27 minutes ago
Freelance
Junior
Marketing and Growth
Boosta

Boosta

Boosta is a holding tech company that creates, scales, and invests in digital businesses with global potential. - 12 years; - 800+ professionals; - 15+ businesses in the ecosystem. ✔️ In 2022, we launched Burner, our in-house investment fund, providing funding through Private Equity (growth financing) and Venture Builder models. Today, we're building an ecosystem of companies where ambitious people can make an impact, launch new products, and bring bold ideas to life. Are you with us? Dream Big. Build Bigger.

information technology & services
501-1000
Founded 2014

Description

  • Audit mobile applications for Apple Ads readiness and paid acquisition potential.
  • Research and evaluate geographic opportunities based on market potential, competition, and acquisition costs.
  • Forecast campaign performance and establish acquisition targets using subscription economics.
  • Develop Apple Ads strategies covering keyword research, campaign structure, bidding, and budget allocation.
  • Set up, manage, test, and optimize campaigns to meet acquisition cost and business objectives.
  • Analyze campaign performance, identify growth opportunities, and recommend scaling initiatives.
  • Assess the relationship between paid and organic acquisition to improve overall app growth.
  • Manage campaign reporting and performance analysis independently on a project basis.

Requirements

  • 2+ years of experience managing and optimizing Apple Ads campaigns for mobile applications.
  • Experience with subscription-based apps and metrics including trial-to-paid conversion, retention, LTV, CAC, and ROAS.
  • Strong knowledge of App Store Optimization (ASO) and Custom Product Pages (CPP).
  • Ability to assess app paid-acquisition potential, promising geographic markets, expected performance, and profitability.
  • Expertise in keyword research, campaign structure, bidding strategies, budget allocation, and campaign scaling.
  • Experience using attribution and subscription analytics tools.
  • Ability to independently manage campaign setup, testing, optimization, and reporting.
  • Understanding of how paid and organic acquisition affect keyword performance, App Store visibility, and app growth (preferred).

Interested in this position?

Apply directly on the company website

Apply Now

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