Paid Media Specialist

2 hours, 46 minutes ago
Freelance
Mid Level
Marketing and Growth
Hire Digital

Hire Digital

Hire Digital connects businesses with top freelance talent in digital marketing, software development, and design, offering scalable solutions for digital growth and success.

Internet Software & Services
51-250
Founded 2015

Description

  • Manage and optimize paid social campaigns across LinkedIn, Meta/Facebook, and Reddit.
  • Monitor campaign performance, budgets, pacing, and bid strategies.
  • Build and launch campaigns using creative and copy from internal teams.
  • Test and optimize audiences, targeting, placements, and creative.
  • Identify opportunities to improve campaign efficiency and performance.
  • Support conversion tracking, measurement, and reporting.
  • Recommend paid social strategies aligned with demand generation and pipeline goals.
  • Collaborate with Demand Generation, Creative, and Web teams.
  • Share platform trends, insights, and optimization opportunities proactively.

Requirements

  • Strong hands-on experience in B2B SaaS or B2B technology paid social.
  • Deep expertise in LinkedIn Ads and Meta Ads.
  • Experience managing meaningful paid media budgets.
  • Strong understanding of B2B demand generation and full-funnel marketing.
  • Strong analytical and campaign optimization skills.
  • Ability to work independently and communicate proactively with stakeholders.
  • Experience with Reddit Ads preferred.
  • Experience with 6sense, StackAdapt, programmatic display, CTV, or podcast advertising preferred.
  • Paid search experience is not required; this is exclusively a paid social role.

Interested in this position?

Apply directly on the company website

Apply Now

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