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ABM & Paid Specialist (Contract)

2 months ago
Poland
Contract
Junior
Marketing Specialist
Sales and Business Development
Figma Google Ads LinkedIn Ads
Apply Now
Cloudinary

Cloudinary

Cloudinary is a top SaaS provider for image and video management, optimizing media delivery to enhance user experiences.

Internet Software & Services
251-1K
Founded 2011
View All Jobs 5

Description

  • Launch paid campaigns across digital channels, including ABM platforms.
  • Build, test, and iterate ad creative and copy variations on a weekly basis.
  • Set up tracking, audiences, UTMs, and conversion events to measure performance accurately.
  • Ship small, focused experiments at a high cadence, averaging two experiments per day.
  • Create 1:1 and 1:few campaign variants for strategic accounts using account-specific messaging and creative.
  • Tailor landing pages and ad copy for specific industries, use cases, or company sizes.
  • Coordinate with the broader ABM and sales teams on account-level targeting and messaging.
  • Log every experiment in the team tracker with the hypothesis, setup, and outcome.
  • Tag results consistently to capture what worked, what did not, and what was learned.
  • Write short asynchronous recaps so the team can learn from test results without meetings.

Requirements

  • 1 to 3 years of hands-on paid acquisition or ABM execution experience in an agency, in-house, or freelance setting.
  • Direct experience personally launching campaigns rather than only briefing others.
  • Comfort working in Google Ads, LinkedIn Ads, and AdRoll.
  • Ability to set up basic tracking, UTMs, and conversion events independently.
  • Familiarity with creative tools such as Figma, Canva, or similar.
  • Strong written English with the ability to write clear, brief async updates and recaps.
  • Comfort working asynchronously across time zones.
  • A bias toward shipping v1, learning quickly, and iterating instead of waiting for perfection.
  • Preference for a role measured on output, weekly targets, and visible outcomes.
  • Comfort with fast, direct feedback loops.

Interested in this position?

Apply directly on the company website

Apply Now

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