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VIP Growth Product Operations Manager (Contractor, 12 months)

1 month, 2 weeks ago
Taiwan, Hong Kong
Contract
Junior
Growth Marketing Manager
Product Management
CRM
Apply Now
Binance

Binance

Binance operates as a leading blockchain ecosystem and digital asset exchange, integrating digital technology with financial services to facilitate the trading and management of cryptocurrencies.

Capital Markets
5K-10K
Founded 2017
$10M raised
View All Jobs 22

Description

  • Own the end-to-end VIP user journey across app and web, including VIP purchase, user center, benefits center, referrals, notifications, swag and benefit applications, and event participation.
  • Identify user pain points and improve VIP product experience, including benefit visibility, tier understanding, and overall usability across VIP segments.
  • Design and execute growth and lifecycle initiatives to drive VIP acquisition, activation, engagement, retention, and user recall.
  • Plan and run VIP campaigns and operational activities, including execution, QA, and post-campaign analysis.
  • Collaborate with Product, Engineering, Design, Marketing, CRM, Sales, and Regional teams to deliver scalable solutions using existing platform capabilities.
  • Use data analysis to monitor funnel performance, user behavior, campaign ROI, and key VIP growth metrics, and translate insights into action plans.

Requirements

  • 2+ years of experience in product operations, growth, lifecycle marketing, or product marketing, preferably in internet, fintech, crypto, or platform businesses.
  • Proven ability to combine product thinking with operational execution, especially for consumer-facing products or user growth scenarios.
  • Experience in campaign planning and lifecycle operations, including referral, notifications, reactivation, or engagement programs.
  • Strong product sense, with the ability to write requirements, define user flows, and work effectively with Product and Engineering teams.
  • Strong analytical skills, including funnel analysis, cohort analysis, and campaign performance evaluation.
  • High ownership, strong cross-functional communication, and the ability to manage multiple workstreams in a fast-paced environment.

Benefits

  • Competitive salary and company benefits.
  • Work-from-home arrangement, depending on the needs of the business team.
  • Opportunity to collaborate with world-class talent in a global, user-centric organization with a flat structure.
  • Autonomy to tackle unique, fast-paced projects in an innovative environment.
  • Career growth and continuous learning opportunities in a results-driven workplace.

Interested in this position?

Apply directly on the company website

Apply Now

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