SEO Copywriter

3 months, 3 weeks ago
Contract
Mid Level
Technical Writing and Documentation
Workana

Workana

Workana: Leading Latam's freelance marketplace, connecting top talent with innovative projects for remote and freelance work.

Internet Software & Services
1K-5K
Founded 2012
$3M raised

Description

  • Create SEO-optimized content such as blogs, landing pages, articles, and guides aligned with the inbound marketing strategy.
  • Conduct keyword research and analyze search trends to identify content opportunities.
  • Optimize existing content to improve search engine rankings and performance.
  • Collaborate with design and marketing teams to develop engaging, high-impact content.
  • Maintain consistent brand tone and voice across all content.
  • Analyze content performance metrics such as traffic, rankings, and conversions, and recommend ongoing improvements.
  • Implement on-page SEO best practices, including meta tags, headings, and internal linking.
  • Work closely with marketing, product, and sales teams to align content with business goals.

Requirements

  • Previous experience as a SEO Copywriter, Content Writer, or similar role.
  • Solid knowledge of SEO, including on-page SEO and basic off-page SEO.
  • Experience using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, or similar.
  • Excellent writing and spelling in Spanish; English is a plus.
  • Ability to interpret data and translate insights into content actions.
  • Strong organization and ability to manage multiple projects simultaneously.
  • Experience in SaaS or technology companies is desirable.
  • Knowledge of inbound marketing and automation is desirable.
  • Experience working with CMS platforms such as WordPress or others is desirable.
  • Intermediate to advanced level of English.

Interested in this position?

Apply directly on the company website

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