Paid Media Manager (UK)

3 weeks, 4 days ago
Contract
Mid Level
Marketing and Growth
Terra

Terra

Terra is a global marketing agency specializing in digital marketing and creative services. With a focus on full-service marketing, thought leadership, paid social, graphic design, UX design, web design, web development, and content marketing, Terra he...

Professional Services

Description

  • Own paid media strategy and execution across multiple B2B client accounts.
  • Build, launch, monitor, and optimize campaigns across Google, LinkedIn, Meta, Microsoft Ads, and other relevant platforms.
  • Develop and test audience strategies, creative approaches, bidding strategies, and landing page hypotheses.
  • Manage budgets and pacing in alignment with performance goals and client expectations.
  • Analyze performance metrics and implement data-driven optimizations.
  • Create insight-driven reports and presentations that communicate results, impact, and recommendations.
  • Ensure accurate tracking and attribution, including UTM structures, conversion tracking, and platform setup.
  • Collaborate with strategy, analytics, and creative teams on integrated campaigns.
  • Stay current on platform updates and industry trends, providing proactive recommendations.
  • Experiment with AI tools, automation, templates, and workflows to improve campaign efficiency and team processes.

Requirements

  • Deep experience managing and optimizing paid media campaigns across Google, LinkedIn, Meta, and Microsoft Ads.
  • Agency experience managing B2B clients, including understanding longer sales cycles and lead quality.
  • Experience owning paid media strategy across multiple client accounts.
  • Proficiency in audience targeting, bid strategy, budget allocation, and A/B testing.
  • Strong analytical skills and experience using metrics such as CTR, CVR, and CPA to guide decisions.
  • Ability to manage multiple clients and shifting priorities with strong organization.
  • Strong written and verbal communication skills, including translating performance data into client-ready insights.
  • Experience creating reporting decks; Figma experience is preferred.
  • Ability to work independently, take ownership, and proactively solve problems.
  • Interest in AI, automation, and emerging paid media tools.
  • Experience with Demandbase, Reddit, Taboola, or other emerging platforms is preferred.

Benefits

  • 11 observed holidays and unlimited paid time off.
  • Four additional mental wellness days annually.
  • Company-funded health insurance premiums, with dental and vision options.
  • 401(k) plan.
  • Mostly remote work environment.
  • Shortened Friday hours throughout the year, including Summer Fridays.
  • Monthly wellness stipend and quarterly employee appreciation gift.
  • Work-from-home equipment reimbursement, commuter benefits, and team bonding events.

Interested in this position?

Apply directly on the company website

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