Conversation Rate Optimization Consultant

5 months, 3 weeks ago
Freelance
Mid Level
Design and User Experience
Right Side Up

Right Side Up

Right Side Up is a premium growth marketing agency that offers strategic, flexible, and expert marketing services. They provide access to top marketing freelancers with deep industry knowledge, helping businesses accelerate their growth through executi...

Professional Services
51-250
Founded 2016

Description

  • Analyze user behavior and conversion funnels to identify drop-off points and opportunities for improvement.
  • Develop and execute A/B and multivariate testing programs.
  • Create testing roadmaps aligned to business goals and hypotheses.
  • Partner with design, product, and engineering teams to implement experiments.
  • Optimize landing pages, product pages, and key conversion flows.
  • Use experimentation and testing tools to run tests and gather insights.
  • Leverage qualitative and quantitative data, including heatmaps, session recordings, surveys, and analytics, to inform decisions.
  • Report on test results and translate findings into actionable recommendations.

Requirements

  • Strong foundation in CRO, experimentation, and user behavior analysis.
  • Experience designing and executing A/B or multivariate tests.
  • Familiarity with experimentation and analytics tools such as Optimizely, VWO, Google Analytics, and Hotjar.
  • Ability to form hypotheses and prioritize tests based on potential impact.
  • Understanding of UX/UI principles and their impact on conversion.
  • Strong analytical skills and attention to detail.
  • Ability to communicate results and insights clearly to stakeholders.
  • Comfort working across different industries, products, and customer journeys.
  • Experience with personalization and dynamic content strategies is preferred.
  • Familiarity with statistical significance and experiment design is preferred.
  • Experience in high-growth startup environments is preferred.
  • Experience supporting both strategic planning and hands-on execution is preferred.

Benefits

  • Freelance contract engagements typically ranging from 10–40 hours per week.
  • Opportunity to work with a wide range of clients across industries.
  • Access to Right Side Up’s talent collective and premium marketing network.
  • Remote / general work arrangement with Austin, TX listed as the location.

Interested in this position?

Apply directly on the company website

Apply Now

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