Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services

Information Technology

Founded 2023

13 open positions

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B2B Graphic Designer

1 month, 1 week ago

United States, Pakistan

Contract

Mid Level

Graphic Designer

Design and User Experience

Asana ClickUp Facebook Ads Illustrator LinkedIn Ads Notion Photoshop

Apply Now

Pavago

IT Services

Founded 2023

View All Jobs 13

Description

Design high-converting B2B static ad creatives for LinkedIn, Meta, and Google Display campaigns.
Translate messaging, ICP insights, and campaign strategy into clear, scroll-stopping visuals.
Create multiple creative variations across headlines, layouts, calls to action, sizes, and formats.
Develop creative direction based on ICP insights and B2B buyer psychology.
Support A/B testing and iterate creatives based on performance data.
Collaborate with marketing and demand generation teams on campaign goals, messaging frameworks, and funnel stages.
Contribute ideas during campaign brainstorming and improve creatives using performance feedback.
Build reusable templates, creative systems, and asset libraries to scale production.
Maintain consistent brand quality while managing multiple projects and deadlines.
Use AI tools to accelerate ideation, concept creation, and creative iteration.

Requirements

3+ years of experience designing B2B ad creatives.
Strong portfolio demonstrating LinkedIn ads, Meta ads, and display creative work.
Expertise in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, or in Canva.
Strong understanding of conversion-focused design, visual hierarchy, and CTA placement.
Experience working with AI tools for creative workflows such as Midjourney, Adobe Firefly, or ChatGPT.
Understanding of CTR, CPC, and conversion rates is preferred.
Experience with performance marketing teams or demand generation campaigns is preferred.
SaaS, tech, or B2B marketing background is preferred.
Familiarity with project management tools such as ClickUp, Asana, or Notion is preferred.
Ability to work remotely during EST/U.S. hours as an independent contractor.

Interested in this position?

Apply directly on the company website

Apply Now

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