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MarTech Analyst (LATAM)

1 month, 1 week ago
Remote
Contract
Senior
Data Analyst
Data Science and Analytics
dbt Facebook Ads Google Ads LLM Pandas Python REST API Salesforce Segment Snowflake SQL
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PadSplit

PadSplit

PadSplit offers clean, modern furnished rooms for rent at an affordable weekly fee, including utilities, WiFi, laundry access, and 24/7 telemedicine service. They are disrupting the affordable housing industry by creating safe, attractive co-living env...

Family Services
51-250
$35M raised
View All Jobs 7

Description

  • Own and evolve the Segment CDP governance, including event taxonomy, identity mapping, and data quality across web, mobile, and server-side sources.
  • Own the Rockerbox attribution platform and investigate channel-level performance, attribution anomalies, and consent-related impacts.
  • Build and maintain the measurement layer for Member and Host Growth experiments, including success metrics, pre/post cohorts, and statistical validity.
  • Partner with the marketing automation team to ensure Iterable-based behavioral triggers, segmentation, and campaign performance data are accurate and actionable.
  • Audit automation flows and downstream marketing data pipelines to ensure clean, reliable data reaches Salesforce and analytics tools.
  • Develop AI-augmented workflows for repetitive marketing analytics tasks such as reporting, anomaly detection, and data quality checks.
  • Collaborate with Data, Performance Marketing, and Product teams to scale measurement infrastructure across Snowflake, Segment, AppsFlyer, Google/Meta, and related systems.
  • Own marketing dashboards in Hex and other BI tools to provide a single source of truth for CAC, conversion velocity, funnel efficiency, and attribution.
  • Diagnose and resolve attribution and data quality issues independently rather than escalating them.

Requirements

  • Deep hands-on experience managing a Segment workspace, including event schemas, sources, destinations, identity resolution, and data governance.
  • Hands-on experience with Rockerbox, AppsFlyer, or a comparable multi-touch attribution platform.
  • Experience connecting marketing, CRM, attribution, and reporting systems using tools such as Zapier or Make.
  • Strong SQL proficiency with the ability to write complex analytical queries using CTEs, window functions, and cohort logic.
  • Snowflake or BigQuery experience preferred.
  • Strong Python proficiency preferred, including data manipulation, pipeline scripting, or analysis automation.
  • Hands-on experience building something with an LLM, prompt workflow, automated analysis pipeline, or similar AI/automation tool.
  • Familiarity with lifecycle/ESP/CRM analytics platforms such as Iterable or Braze.
  • Marketing analytics fluency, including CAC, LTV, funnel conversion rates, ROAS, and channel-specific nuances.
  • Strong written and spoken English for daily async collaboration with a US-based team.
  • Experience designing measurement frameworks for A/B tests, including cohort construction, metric selection, and results interpretation.

Benefits

  • $55,000 - $64,000 annual compensation.
  • Fully remote position open to candidates anywhere in South America.
  • Work with a cross-functional team across marketing, data, product, and automation.
  • Opportunity to own critical measurement infrastructure with high impact on growth decisions.

Interested in this position?

Apply directly on the company website

Apply Now

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