CRM Team Lead

1 month, 3 weeks ago
Contract
Lead
Project and Program Management
Massive Rocket

Massive Rocket

Massive Rocket is a Global Braze & Snowflake Agency that helps companies use data to understand their customers, automate communications, and generate predictable growth. They specialize in building beautiful digital experiences and increasing customer...

Media
51-250
Founded 2018

Description

  • Lead and support a team of up to 10 CRM Consultants, ensuring quality, speed, and execution standards are met.
  • Hold the team accountable to best-in-class delivery practices and CRM Practice expectations.
  • Lead end-to-end execution of CRM initiatives within the Braze platform across multiple channels.
  • Configure and customise Braze to bring strategies and campaigns to life.
  • Design and launch targeted, high-impact marketing campaigns using Braze messaging capabilities.
  • Use Braze segmentation and personalisation tools to tailor experiences for specific audience groups.
  • Collaborate with the strategy team and other stakeholders to align strategy and execution.
  • Partner directly with clients to understand goals and shape solutions that deliver lasting results.

Requirements

  • 10+ years of CRM experience delivering work across complex customer engagement ecosystems.
  • 4+ years in a leadership or management role, such as Head of CRM or CRM Team Lead.
  • 2+ years of hands-on Braze experience with strong knowledge of its features and best practices.
  • Exceptional attention to detail, including QA across campaigns, integrations, and documentation.
  • Strong grounding in digital marketing and how CRM fits into the wider customer experience.
  • Proven ability to use AI tools to improve productivity and streamline workflows.
  • Solid understanding of relational databases and data structures for segmentation and personalisation.
  • Proactive, collaborative mindset in cross-functional environments.
  • Excellent interpersonal and communication skills, ideally gained through agency or client-facing experience.
  • Comfort operating in fast-paced agency settings with multiple stakeholders and priorities.
  • Fluent English at C1 level, with strong written and verbal communication.
  • Braze certifications such as Practitioner, Marketer, or equivalent are preferred.
  • Deep hands-on Braze experience using the full feature set to deliver campaigns is preferred.
  • Strong SQL skills and experience analysing data for segmentation, personalisation, and decision-making are preferred.
  • Valid work visa required; sponsorship is not available.

Benefits

  • Remote-first work environment.
  • Opportunities for rapid growth and fast learning.
  • Supportive, people-focused culture.
  • Work with a global team across Europe, the US, and beyond.
  • Clear career progression and real ownership.
  • Team meetups, events, and shared experiences.
  • Potential for long-term growth as the company scales.

Interested in this position?

Apply directly on the company website

Apply Now

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