Marketing Analytics & Insights Analyst

1 day, 2 hours ago
Contract
Lead
Data Science and Analytics
JeffreyM Consulting

JeffreyM Consulting

JeffreyM Consulting is a top consulting firm offering tailored solutions in digital, marketing, channel, and business operations. With a team of 300+ consultants, we connect businesses to success through people-driven strategies.

Professional Services
251-1K
Founded 2005

Description

  • Partner with marketing stakeholders to define business objectives, measurement strategies, and scalable analytics solutions.
  • Monitor progress against monthly, quarterly, and annual goals while identifying performance risks, opportunities, and drivers.
  • Design and enhance reporting frameworks, dashboards, and analytical models for planning, forecasting, funnel optimization, and pipeline management.
  • Lead cross-channel performance analysis and attribution initiatives to evaluate effectiveness, optimize investments, and improve ROI.
  • Generate recommendations to improve customer engagement, buying experiences, conversion rates, and channel efficiency.
  • Translate complex analyses into executive-ready narratives through data visualization, reporting, and storytelling.
  • Define and maintain KPI standards, measurement methodologies, and reporting documentation.
  • Collaborate with intelligence, strategy, technology, and automation teams to improve data quality, segmentation, and reporting.
  • Influence regional and global marketing leaders through business reviews and planning processes.
  • Support consistent analytics practices and enablement across global and regional marketing teams.

Requirements

  • Bachelor’s degree and 8–10 years of experience in marketing analytics, business intelligence, marketing operations, or a related field.
  • Advanced proficiency in SQL, Excel, Tableau, SAP Analytics Cloud, or comparable analytics platforms.
  • Experience working with multiple large datasets and analyzing complex systems.
  • Experience developing predictive, forecasting, optimization, or propensity models.
  • Strong knowledge of marketing measurement, demand generation, pipeline management, attribution, and funnel analytics.
  • Familiarity with CRM and marketing data structures, including leads, contacts, accounts, opportunities, and campaigns.
  • Experience using AI-enabled analytics responsibly for reporting, insight generation, and decision-making.
  • Excellent communication, data storytelling, and executive presentation skills.
  • Demonstrated ability to influence stakeholders and align cross-functional teams.
  • Strong project management and prioritization skills, with flexibility to collaborate across global time zones, including EMEA and APJ.

Benefits

  • $40–$42 per hour compensation.
  • Remote contract position through April 30, 2027, with potential extension.
  • Employer contributions toward employee-only medical and dental premiums.
  • Optional vision, supplemental insurance, pet insurance, accident, and critical illness coverage.
  • 401(k) plan.
  • Paid time off.
  • Life, disability, and AD&D insurance.

Interested in this position?

Apply directly on the company website

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