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Head of Performance and fan of AI tooling

2 months, 1 week ago
Europe, Czech Republic, Hungary, Poland, Romania, Slovakia
Contract
Junior
Digital Marketing Manager
Marketing and Growth
Google Ads LinkedIn Ads TikTok
Apply Now
Hedepy Greece

Hedepy Greece

Online ψυχοθεραπεία. Εύκολα, προσιτά και χωρίς προκαταλήψεις, μέσω βιντεοκλήσης. Μόνο πιστοποιημένοι θεραπευτές. Κλείστε τη συνεδρία σας στο hedepy.gr

mental health care
1-10
$6M raised
View All Jobs 3

Description

  • Own the full performance marketing function across CEE markets from strategy through execution and results.
  • Run and optimize paid acquisition channels including Meta and Google with a focus on sustainable CAC and growth.
  • Use AI tools in creative testing, audience analysis, reporting, and iteration as part of day-to-day work.
  • Evaluate campaign data and AI outputs to make clear, independent performance decisions.
  • Work cross-functionally with product and content teams to align paid performance with the broader funnel.
  • Shape how the performance function develops as the company scales, including future team structure.
  • Manage external agencies and take full responsibility for performance outcomes.
  • Support future hiring and recruitment for the performance function as the team expands.

Requirements

  • 2+ years of hands-on performance marketing experience with direct ownership of CAC, ROAS, and budget.
  • Proven experience running campaigns in Meta Ads Manager and Google Ads at meaningful budget scale.
  • Proven experience building AI agentic systems and programmatic automation, such as Claude Code or API integrations, beyond standard chat-based use.
  • Strong analytical skills with the ability to interpret campaign data, identify patterns, and make fast independent decisions.
  • Strategic player-coach mindset with the ability to work solo while owning agency management, future team design, and recruitment.
  • Fluent English at B2+ level, both written and spoken.
  • Native speaker of Czech, Slovak, Hungarian, Polish, or Romanian.
  • Based in the EU, as the role requires a freelance contract.
  • Experience in a regulated or sensitive category such as healthcare, fintech, or legaltech is preferred.
  • Experience building or rebuilding a performance marketing function from scratch is preferred.
  • Familiarity with AI-generated creative workflows at scale, such as dynamic ad creative or automated copy testing, is preferred.
  • Knowledge of additional paid channels such as TikTok Ads, LinkedIn Ads, or programmatic is preferred.

Benefits

  • Free psychotherapy sessions on Hedepy.
  • Remote-first work environment with async-friendly collaboration.
  • A lean, direct team where your work has visible impact from day one.
  • Close collaboration with Roman, the COO, on growth strategy.
  • International team spanning 10+ countries.
  • Team buildings and workations.

Interested in this position?

Apply directly on the company website

Apply Now

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