Marketing Associate IV | Paid Media & Paid Social

6 hours, 18 minutes ago
Contract
Senior
Marketing and Growth
Linda Werner & Associates, Inc

Linda Werner & Associates, Inc

Linda Werner & Associates, Inc. is a woman-owned staffing and consulting firm based in Seattle, established in 1996. The company specializes in connecting businesses with top talent in technical, content, and business domains. With over 25 years of experience, it operates nationwide and employs between 51 and 200 people, generating approximately $6 million in revenue. The firm offers a range of services, including technical communications, IT project management, business consulting, content management, and web solutions. It places professionals in roles such as content project managers, technical writers, UX designers, and more. Linda Werner & Associates serves various industries, including software, retail, financial services, and biotechnology, and is recognized for its commitment to building long-lasting relationships and providing personalized service to clients of all sizes.

writing & editing
11-50
Founded 1997

Description

  • Plan, execute, and optimize paid social campaigns across Meta and other digital advertising platforms.
  • Manage campaign timelines, deliverables, approvals, launch readiness, and tactical execution details.
  • Set up, traffic, quality-check, troubleshoot, and report on digital media campaigns.
  • Monitor campaign delivery, budget pacing, audience performance, and overall effectiveness.
  • Analyze performance data and recommend optimizations to improve media efficiency and campaign results.
  • Execute audience targeting, creative testing, A/B tests, and structured learning agendas.
  • Support measurement initiatives including brand lift, conversion lift, and media mix modeling.
  • Collaborate with internal Marketing, Decision Science, Creative, and Marketing Technology teams and coordinate external media agencies.
  • Maintain campaign documentation, trafficking checklists, naming conventions, and operational standards.
  • Improve media workflows, reporting processes, quality assurance, and operational scalability.

Requirements

  • 7+ years of professional digital media experience, including 3+ years of hands-on paid social advertising experience.
  • Expert proficiency with Meta Ads Manager and familiarity with other paid social and digital advertising platforms.
  • Experience developing, executing, and optimizing paid media strategies and campaigns.
  • Knowledge of campaign trafficking, advertising operations, audience targeting, and performance optimization.
  • Experience analyzing campaign results, monitoring media delivery, and providing actionable recommendations.
  • Knowledge of A/B testing, campaign measurement, and marketing-effectiveness methodologies.
  • Strong analytical, problem-solving, communication, organizational, and project-management skills.
  • Proficiency with Google Workspace and spreadsheet analysis, including pivot tables and advanced formulas.
  • Ability to manage competing priorities in a fast-paced environment.
  • Bachelor’s degree in a related field; experience with media agencies, ad technology, major brands, advanced measurement tools, or brand and direct-response campaigns is preferred.
  • Authorization to work in the United States without current or future sponsorship.
  • English proficiency required.

Benefits

  • Remote role within the United States.
  • 12-month contract position with expected 40-hour workweek.
  • Health, dental, and vision insurance.
  • Health savings account and life insurance.
  • Paid time off.
  • Retirement plan.
  • Monday–Friday, 8-hour shift schedule.

Interested in this position?

Apply directly on the company website

Apply Now

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